SM Supermalls is proving that the modern shopping center is far more than a place to make a purchase. Driven by expanded leasable space, new tenant partnerships, and reliable daily visitor numbers, the mall operator achieved record financial results in the first half of the year. Revenue surged eight percent to ₱41.8 billion, up from ₱38.6 billion during the same period last year.
The expansion is reflected across the company’s physical footprint. Total gross leasable area grew three percent to 5.1 million square meters, while tenant counts increased four percent, rising from 22,192 to 23,174. Throughout this growth, average daily foot traffic remained steady at 3.7 million visitors.
Our growth reflects the enduring trust of our tenants and shoppers,” said SM Supermalls President Steven Tan.
Despite macroeconomic headwinds, they continue to find value in the variety of our offerings and the strong sense of community in our malls. This gives us confidence to keep investing in spaces and experiences that respond to their changing needs.”
Evolving Spaces for Active Lifestyles
To meet shifting consumer demands, the company has actively diversified its portfolio beyond traditional retail. Recognizing the growing popularity of active recreation, SM added 41 pickleball courts during the first half of the year. This expansion brings its total to 102 courts across 32 locations nationwide.
The brand’s commitment to community engagement extends well beyond its physical walls. On June 12, 2026, SM Supermalls co-hosted the Galaxy Manila Marathon—the first full marathon allowed to occupy EDSA—drawing more than 25,000 runners.
Building Sustainable Communities
Alongside lifestyle and wellness updates, SM has accelerated its environmental initiatives to create long-term community value. The capacity of its rooftop solar PV system recently grew from 100 megawatt peak (MWp) to 122 MWp, with additional expansions planned before the end of the year. Furthermore, the operator achieved 100 percent coverage for free EV charging stations, deploying a total of 203 chargers across all 90 properties.
These combined efforts have earned significant industry recognition. Global brand valuation firm Brand Finance named SM Supermalls the Philippines’ Strongest Brand for the second consecutive year. Powered by strong customer and community initiatives, the company scored 95.3 out of 100 on the Brand Strength Index, surpassing its 2025 performance and retaining its top-tier AAA+ rating in the Philippines 50 2026 report.
The Next Chapter
Looking ahead, SM intends to deepen this transformation through “My SM”—a five-year strategic platform designed to adapt mall spaces to the evolving lifestyles of Filipino communities.
Growth plans for the remainder of 2026 include introducing new retail concepts, updated cinema offerings, and fresh leisure experiences.
Our growth plan for the rest of 2026 and beyond is to continue evolving for our customers,” Tan stated.
SM will keep building business momentum through the introduction of exciting new brands, cinema and entertainment acts, as well as leisure offerings that will sustain market interest.”
A major highlight of this expansion will be the launch of the company’s 91st property, SM Nuvali, which will introduce an upscale mall concept to the South Luzon and Calabarzon growth corridor.
With the upcoming opening of our 91st mall, SM Nuvali, we are expanding our business footprint in the emerging growth corridor of South Luzon and Calabarzon with an innovative upscale mall concept never experienced in the Philippine market before.”
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