Gigil and Gentle, as Johnson’s Baby Is HaploScience-Tested

Johnson’s Baby Relaunches New and Improved Formula

Johnson’s Baby Mombassadors and brand representatives take the stage during the special HaploScience event at LEAP Studios in Makati City.

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Motherhood is an incredible journey filled with love, learning, and plenty of precious moments. Navigating it all can sometimes feel overwhelming, but you certainly don’t have to do it alone. Let’s dive into how Johnson’s Baby is helping moms understand the science of gentle care while building a wonderful, supportive community.

Understanding the Newborn Skin Care

When it comes to caring for a newborn, every mom wants what is best.


Kenvue scientists and brand leaders share expert insights on why a newborn’s delicate skin requires specially formulated, science-backed care.

However, many parents are unaware of how delicate a baby’s skin truly is. In fact, newborn skin loses moisture much faster than adult skin, making it prone to dryness and irritation. Naturally, family bar soap might seem like an easy, convenient option for bath time. Babies require specially formulated products to protect their sensitive skin. Addressing this common issue, Neha Sahatpure, Kenvue Research & Development Scientist, noted,

The biggest misconception is that a baby’s skin is the same as an adult’s skin and that babies can use the same products.”

To help solve this, Johnson’s Baby recently held its special HaploScience event at LEAP Studios in Makati City. Furthermore, the brand launched an upgraded Milk+Rice Bath & Lotion regimen that provides up to 72-hour hydration with nourishing ingredients like milk proteins, rice extracts, Vitamin B5, and aloe vera.

Realizations From First-Time Moms

Of course, learning the ropes of motherhood comes with surprising realizations. Johnson’s Mombassadors, content creator Lottie Bie and beauty queen Samantha Bernardo, shared their personal experiences at the event.

Kenvue scientists and brand leaders share expert insights on why a newborn’s delicate skin requires specially formulated, science-backed care.

Reflecting on her initial skincare habits, Lottie shared,

I didn’t realize before how quickly newborn skin can lose moisture. I always thought that a newborn’s skin was naturally healthy as is and didn’t need any additional care. That’s why I hardly used products on my baby before,”

She also added,

Sometimes, we think that what we normally use at home, like family soap, will do. Now, I’m more conscious about choosing products that are specially formulated for babies because some family products contain harsh ingredients that may damage a newborn’s skin.”

Similarly, Samantha opened up about the unpredictability of parenting. She stated,

I have always been used to preparing for different things in my career, but motherhood is definitely one experience you can’t really prepare for,”

Adding to that, she noted, There are always new things to learn, and knowing why a baby’s skin needs extra attention helps me make better choices.

The Johnson’s Mompreneur Community

Beyond skincare, everyday economic pressures can make parenting even tougher. Fortunately, Johnson’s Baby is stepping up to support moms through more than just products. The brand proudly launched its brand-new Mompreneur Program to help mothers connect, learn, and even earn for their families.

A full house of moms and content creators gather to learn expert tips on newborn skincare and community empowerment.

Explaining the vision behind this initiative, Samantha Onglatco, Brand Manager for Baby Care at Kenvue Philippines, shared,

The Johnson’s Mompreneur community gives moms access not only to baby-care tips, but also to useful skills that can help them create content and earn through social commerce platforms. We have connected mothers with resources, such as training sessions and workshops, to help them grow their content creation skills.”

Ultimately, while motherhood doesn’t come with a manual, having the right science, trusted products, and a wonderful community makes all the difference for every cuddle and gigil moment.

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