Batangas Beef Takes Center Stage at Pico Sands Hotel

Proudly Pico celebrates the passion and craftsmanship of local cattle farmers

Highlighting the technique, flavor, and local inspiration behind Pico Sands Hotel’s Grilled Beef Tenderloin.

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Long before the morning fog clears over its rolling pastures, San Jose is already humming with a rhythm fine-tuned over generations. Meanwhile, as their culinary travelogue series continues its journey through Batangas, they arrive in this quiet agricultural stronghold. A town widely renowned as the egg basket of the Philippines. Also a cradle of the province’s storied cattle-raising tradition. Indeed, more than just a source of sustenance, San Jose holds the soul of Batangueño culinary identity. Where deep agrarian roots, prized livestock, and time-honored farm traditions converge to feed both hearth and table.

The featured ingredient comes to life in a dish of grilled beef tenderloin, a hearty creation designed to showcase the richness of local beef through thoughtful culinary technique.

Honoring the Hands Behind the Produce

This episode highlights the community powering locally sourced beef, sharing the stories of the caretakers whose dedication sustains local livelihoods and enriches the province’s food landscape. Furthermore, their work reflects the care, discipline, and profound responsibility required to raise quality cattle in Batangas.


Batangas, a cradle of the province’s storied cattle-raising tradition.

A Mindful Approach to a Local Classic

The featured ingredient comes to life in a dish of grilled beef tenderloin, a hearty creation designed to showcase the richness of local beef through thoughtful culinary technique. 

Cooked over high heat to achieve a savory, lightly charred crust, the tenderloin remains tender and juicy on the inside. Accompanied by fresh vegetables and a sweet potato mousseline, the balanced plate reflects Pico de Loro Cove’s intentional approach to showcasing regional flavors.

Cooked over high heat to achieve a savory, lightly charred crust, the tenderloin remains tender and juicy on the inside.

Culinary Storytelling and What Comes Next

As part of SM Hotels and Conventions Corp.’s #GatewaytoGastronomy movement, the dish celebrates both the ingredient itself and the craftsmanship of the community behind it. 

Through its #SavorTheStories initiative, Lasang Lokal connects guests with the true origins of their food, making every meal more meaningful.

Meanwhile, Lasang Lokal, Proudly Pico is preparing to serve the final episode of its first season. Viewers can follow Pico de Loro Cove on Instagram at @picosandshotel.official for upcoming updates.

Read more Stories on Simpol.ph

Finding Time in the Middle with Pico Sands Hotel

Lasang Lokal, Proudly Pico Journeys to Calatagan, Batangas for Its Second Episode

Pico de Loro Makes Weekend Escapes Feel Effortless

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