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Joel Pascual

3 weeks ago

WOFEX Drinks + Bakes 2026 Returns with Cake Fiesta Manila at the World Trade Center

8 months ago

Trust Is The Currency: Why WOFEX Is Still the Industry’s Go-To Trade Show

Joel Pascual stands alone in an empty ballroom—contemplative and calm—capturing the quiet beginnings of the Joel Pascual WOFEX journey and the endless room of possibility it created.

8 months ago

WOFEX at 25: Joel Pascual’s Room of Possibility

simpol cover July 11, 2025 Farmers and chefs in Benguet forging chef farmer collaboration in the Philippines

8 months ago

Farmers and Chefs Collaboration: How WOFEX Is Rooting Filipino Food in Dignity