Who would’ve thought that Gen Z — known for being the digital generation — would be the same group bringing back Tita Mode? What started as a lighthearted joke has now turned into a full-fledged lifestyle, with young Filipinos proudly embracing habits once associated with their moms and titas.
In Filipino culture, tita literally means “aunt,” but in everyday slang, it describes a certain way of living — one that revolves around comfort, practicality, and a love for all things cozy. And lately, more and more Gen Zers have been leaning into this vibe, swapping fast-paced trends for slow, nostalgic pleasures.
Take hobbies, for example. Crocheting, knitting, and home gardening — activities once seen as old-school — are now having a major revival. For a generation constantly glued to screens, these hands-on pastimes offer a refreshing break from the digital chaos. They’re relaxing, creative, and let’s be real — there’s something oddly satisfying about finishing a crochet project or watching your plants thrive.
Fashion has followed suit, too. The Tita fit aesthetic is all about effortless, practical style — loose silhouettes, classic prints, and timeless accessories. Comfort is key, and people like social media personality Kaila Dy have been at the forefront of making this trend cool again.
And of course, no Tita Mode discussion would be complete without the humor that comes with it. Content creators like drag queen Tita Baby, Tita G, and comedian Macoy Dubs (aka Aunt Julie) have nailed the art of capturing tita quirks in the most hilarious and relatable way. Their videos resonate because, well, we all know a tita — or we’re slowly becoming one ourselves.
At the end of the day, this Titafication of Gen Z isn’t just a passing trend. It’s a cultural shift that blends tradition with modernity, proving that wisdom, comfort, and a good cup of tea (or three) never go out of style.